With the goal of bringing the puppies to the people, we created a fan focused experience, allowing guests to immerse themselves in the brand.
Design & Build
Every year, we custom design and build a raised turf field to host the puppies for guest viewing. In order to transform the venues, we apply graphics and customizations throughout the location; from creating custom leather tops for barstools, to window clings, to puppy paw prints, TV surrounds and much more – we create a centralized ‘field’, and environment that screams Puppy Bowl.
The Puppy Bowl Experience is a true fan favorite. With the guest count reaching over 15,000, the exposure and attention drives the success.